Fundamentals of Business Intelligence

Learning Objectives

Define Business Intelligence (BI) and explain its role in data-driven decision-making. Understand how BI tools support business strategy, operational efficiency, and performance monitoring. The goal is to enable learners to utilize BI methodologies to extract, analyze, and present data effectively for informed decision-making.

Indicative Content

• What is Business Intelligence?

  • Transforming raw data into actionable insights.

  • Supporting strategic planning, operations, and forecasting.

  • Enhancing decision-making through data visualization and analysis.

• Components of BI systems:

  • Data collection, storage, and integration.

  • Data analysis and reporting.

  • Performance monitoring and dashboards.

• BI applications in different industries:

  • Finance, retail, healthcare, and logistics use cases.