Part 4: Predictive Analytics

Part 4: Predictive Analytics

Linear Regression

Regression Modelling focuses on constructing linear models to predict or explain a continuous target variable using techniques such as Ordinary Least Squares (OLS). It covers model assumptions, parameter estimation, diagnostic checks, and practical fixes for issues like multicollinearity or residual non-normality. The aim is to provide a thorough grounding so practitioners can confidently interpret relationships and forecast numeric outcomes with rigor.

Multiple Linear Regression (MLR)

Learning Objectives

Explain the statistical model and key assumptions of multiple linear regression, and apply the Ordinary Least Squares (OLS) method for parameter estimation in Python.

Indicative Content

  • Purpose of MLR: Predict a continuous dependent variable using two or more independent variables (continuous or categorical)

    Y = β0 + β1X1 + β2X2 + βpXp + ...


  • Statistical model:

  • Assumptions: Linearity in parameters, independence of errors, constant variance, normality of errors

  • Parameter estimation: Minimizing sum of squared errors via OLS

  • Partial regression coefficients: Holding all other variables constant

  • Python implementation:

    • Using ols() from statsmodels.formula.api

    • Retrieving parameter estimates via summary()

Evaluating Model Fit

Learning Objectives

Conduct global (ANOVA F-test) and individual (t-test) significance testing, and interpret R², adjusted R², and residual analysis to assess overall regression performance.

Indicative Content

  • Partitioning total variation: Explained vs. unexplained

  • Global significance testing:

    • F-test with null hypothesis

  • Individual significance testing:

  • t-test with null hypothesis

    H0:bi=0
  • Goodness-of-fit measures:

    • R² (proportion of explained variation)

    • Adjusted R² (penalizes extra predictors)

  • Residual analysis: Identifying patterns or violations of assumptions

  • Python functions for evaluation:

    • summary() from statsmodels

    • anova_lm() for global F-test

Handling Categorical Variables in Regression

Learning Objectives

Incorporate categorical predictors into multiple linear regression through dummy coding, and interpret the resulting coefficients accurately.

Indicative Content

  • Inclusion of categorical variables in MLR (linear in parameters, but variables can be non-numeric)

  • Dummy coding to transform categories into binary indicators

  • Interpretation of partial regression coefficients for each category (relative to a base level)

  • Factor variables recognized in statsmodels with formula-based approach

Multicollinearity and Its Impact

Learning Objectives

Detect multicollinearity using the Variance Inflation Factor (VIF), understand its consequences for parameter stability, and apply remedial measures such as ridge regression.

Indicative Content

  • Definition: High inter-correlation among independent variables leads to unstable estimates

  • VIF (Variance Inflation Factor):

    • VIF > 5 suggests serious multicollinearity

  • Consequences: Inflated standard errors, unreliable parameter estimates, potential overfitting

  • Remedial measures:

    • Removing highly correlated predictors

    • Applying ridge regression

  • Python functions:

    • variance_inflation_factor() from statsmodels.stats.outliers_influence

    • Example usage of dmatrices() from patsy

    • Ridge regression approach

Assumptions of Regression Models

Learning Objectives

Examine normality and homoscedasticity of residuals, identify influential observations (e.g., Cook’s Distance, DFBETAs), and use Python diagnostic tools to validate model assumptions.

Indicative Content

  • Normality of errors:

    • Q-Q Plot (should be roughly linear)

    • Shapiro-Wilk test (null hypothesis: residuals ~ Normal)

  • Homoscedasticity (constant variance):

    • Residual vs. predicted plot (random scatter indicates no violation)

  • Influential observations:

    • Cook’s Distance (threshold > 1 or 4/n)

    • DFBETAs measuring change in parameter estimates

  • Python functions/tests:

    • shapiro() from scipy.stats

    • qqplot() from statsmodels.graphics.gofplots

    • Influence detection with statsmodels (e.g., influence_plot())

Predicting New Data and Standardizing Coefficients

Learning Objectives

Generate predictions for new datasets from a fitted model and standardize coefficients to enable meaningful comparisons among predictors.

Indicative Content

  • Generating predictions:

    • Matching column names/variables in new data

    • Handling potential missing values

    • Confidence intervals for predictions

  • Standardized coefficients:

    • Subtract mean and divide by standard deviation for each variable

    • Compare relative importance of predictors on the same scale

  • Python implementation details:

    • predict() method from statsmodels

Tools and Methodologies

  • statsmodels (e.g., ols(), summary(), anova_lm(), qqplot(), influence_plot(), variance_inflation_factor()) for linear regression, significance testing, and diagnostic analyses

  • patsy for formula-based design matrices (dmatrices())

  • scipy.stats (e.g., shapiro()) for normality testing

  • numpy for numerical operations (e.g., handling arrays, computing algebraic expressions)


    Methodologies

    • Fit multiple linear regression models to continuous outcome variables using Ordinary Least Squares (OLS) and interpret partial regression coefficients

    • Diagnose model stability and validity by checking assumptions (multicollinearity, homoscedasticity, residual normality) and applying fixes (removing collinear variables, considering ridge regression)

    • Generate predictions for new data, evaluate model fit (e.g., R², adjusted R²), and standardize coefficients to facilitate comparisons among predictors